Case Study: Giant Pictures streamlines avails management and rights orchestration with Whip Media Exchange

How Giant Pictures Surfaces New Opportunities and Makes Smarter Deals

Giant Pictures, a global leader in digital distribution across 50+ VOD and streaming platforms, needed a better way to manage film rights, prepare avails, and communicate with buyers as its slate and international reach grew. The company wanted real-time dashboards and processes that could correctly interpret territory and streaming rights so only truly available titles were presented for licensing.

Using Whip Media Exchange, Giant Pictures gained avails automation, rights management, and Demand Score insights to assess title performance and market demand. Whip Media helped the team create more targeted, curated packages for buyers worldwide, improve ROI, and speed up title preparation across multiple buyers and regions, including the ability to manage availability across 50+ platforms.

Giant Pictures

Emily Hamilton

Distribution & Sales Manager