Case Study: The Escape Hunt Experience improves customer data capture and marketing decisions with Wherewolf

Wherewolf Captures The Customer Data That Escape Hunt Needs To Make Informed Decisions

The Escape Hunt Experience is an international escape room operator with franchises across Australia, New Zealand, and beyond. Before working with Wherewolf, the team relied on paper-based registration, which was cumbersome, led to incomplete and inaccurate guest data, and made it difficult to capture email addresses and useful customer insights.

Wherewolf’s check-in app replaced paper forms with a seamless iPad-based digital check-in process, helping The Escape Hunt Experience capture complete guest details, grow its email marketing database, and automate follow-up emails requesting reviews. With cleaner demographic and referral data, the business was able to target marketing spend more effectively, improve Google performance, and share best practices across franchises, all while reducing admin time and paper waste.

The Escape Hunt Experience

Christal Ho

Master Franchisor