Case Study: Off Road Adventures boosts efficiency and ROI with Wherewolf

Off Road Adventures Runs 3 Businesses Under 1 Roof with Wherewolf

Off Road Adventures, an adventure tourism operator in Queenstown, New Zealand, runs multiple businesses under one roof, including quad bikes, dirt bikes, buggy tours, 4WD scenic tours, and motorcycle rentals. With three separate booking systems and a paper-based process, the team struggled to manage check-ins, bookings, staff coordination, and customer data efficiently.

Wherewolf provided a centralized digital solution with a dashboard, iPad-based check-in, digital waivers, safety briefings, and feedback collection. As a result, Off Road Adventures improved staff efficiency, reduced paper storage and admin time, strengthened confidence in waiver compliance, and gained better marketing insights that helped shift spend toward higher-ROI channels—so much so that Gary Hough said Wherewolf had paid for itself ten-fold in advertising value.

Off Road Adventures

Gary Hough

Marketing Manager