Case Study: Puppy School with Heather achieves effective, scalable online puppy training during lockdown with Whereby

Puppy School with Heather - Customer Case Study

Puppy School with Heather, led by trainer Heather Ward in Northamptonshire, faced the challenge of continuing hands-on puppy classes safely during the UK lockdown. To keep sessions simple and effective, she moved her training online using Whereby video calls, launching a pilot on 30 March 2020 with three puppies and their owners and quickly adapting her in-person coaching to a virtual format.

Using Whereby, Heather delivers live coaching and real-time feedback while owners practice exercises with their puppies during the session, allowing rapid correction and reinforcement. The approach proved effective: clients of all ages adapted (including a 79-year-old owner), the pilot scaled up, and Heather recently completed her hundredth puppy training online — measurable evidence of success with Whereby as the enabling platform.

Puppy School with Heather

Heather Ward

Puppy School with Heather