Case Study: 7 Seconds achieves a rapid launch and strong user engagement for its low‑stakes video dating app with Whereby Embedded

How 7 Seconds is Using Whereby to Change the Dating Scene in Japan

Seven Seconds, built by Linkbal to help shy, introverted Japanese singles meet during COVID when in-person events were impossible, needed a low-stakes, reliable video solution. They partnered with Whereby and used Whereby Embedded to create a novel timed-video format that reduces pressure on first impressions.

Whereby Embedded was implemented quickly thanks to thorough dev docs and easy configuration, powering the app’s 7‑second → 77‑second → 7‑minute staged chats and delivering reliable performance. Since launching in December 2021, Seven Seconds has grown to roughly 4,500 users with a 25–30% active user rate, is planning international and hybrid expansions, and has even recommended Whereby to Linkbal’s CoupLink team for broader adoption.

Seven Seconds

Kensuke Ishibashi

Executive Officer