Case Study: Insulet Corporation achieves 463% lead growth with Wheelhouse Digital Marketing Group

Insulet Corporation grows leads 463% with Wheelhouse Digital Marketing Group

The customer, Insulet Corporation, is a medical device company that struggled to generate measurable results from its digital advertising despite years of investment. They turned to vendor Wheelhouse Digital Marketing Group for healthcare paid search strategy services to address this challenge.

Wheelhouse implemented a strategy focused on intensive optimization across all channels, beginning with a full audit and a complete reset of the PPC campaigns. This solution delivered profound results for Insulet, including a 463% year-over-year increase in lead generation while maintaining a cost per lead that was significantly below the client's maximum target.

Insulet Corporation