161 Case Studies
Case Study: Russsh boosts errands and sales with WhatsApp Business
A WhatsApp Case Study
Russsh - Customer Case Study
Russsh, an on-demand same-day errand service in Mumbai, was founded by Bharat Ahirwar to help people outsource everyday personal and professional tasks. As the business grew, Russsh needed a simple way to handle customer requests, confirm jobs, and keep both clients and its on-ground team updated without relying on phone calls or text messages. To meet this need, the company turned to WhatsApp Business.
With WhatsApp Business, Russsh streamlined customer communication, sent real-time task updates, shared last-minute instructions with staff, and used features like away messages, greeting messages, and quick replies to improve responsiveness. The vendor, WhatsApp, helped Russsh retain existing clients, support international customers, and speed up direct sales; the app now contributes 40% of Russsh’s income and has helped the company never miss a lead.
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Russsh
Bharat Ahirwar
Russsh