161 Case Studies
A WhatsApp Case Study
MyCoffeeBox.com, a coffee beans and grinds delivery service in Tuxtla, Mexico, needed a better way to communicate with customers as its base grew across Mexico, the United States, Russia, and Spain. Founder Luis Miguel Coutiño was looking for a simple, centralized communication tool to manage customer conversations more efficiently.
By using the WhatsApp Business app, MyCoffeeBox.com was able to organize clients with labels, send region-specific pricing faster, and answer questions quickly with quick replies. WhatsApp helped the business scale its operations: 85% of its 1,000 monthly clients now connect through WhatsApp, and the app drives 25% of sales, while also helping Luis maintain faster, closer customer relationships.
Luis Miguel Coutiño
MyCoffeeBox.com