161 Case Studies
A WhatsApp Case Study
Com Eira e Beira is a Brazil-based online second-hand clothing business founded by Elis Iafélix. As sales grew, she faced a major challenge with customers placing orders on her website but not completing payment, leading to lost revenue and incomplete sales.
To solve this, Com Eira e Beira used the WhatsApp Business app from WhatsApp to follow up with customers, answer urgent questions with quick replies, and organize conversations with labels. The result was a doubling of her conversion rate on unpaid orders, while also improving personalized service and making it easier to resolve customer issues quickly.
Elis Iafélix
Com Eira e Beira