161 Case Studies
Case Study: Book in Box achieves 300% subscriber growth with WhatsApp Business
A WhatsApp Case Study
Book in Box - Customer Case Study
Book in Box, a Brazilian book subscription service founded by Jessica dos Santos Pizzo, faced slow growth in its first two years along with customer communication issues, including lost emails and missed subscription payments. To improve operations, the company turned to WhatsApp and the WhatsApp Business app in January 2019.
Using the WhatsApp Business app, Book in Box streamlined customer support with labels and quick replies, helping Jessica manage inquiries efficiently even with her busy schedule. The results were immediate: within a month, Book in Box saw a 300 percent increase in subscribers, and customers praised the faster, more practical service provided through WhatsApp.
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Book in Box
Jessica dos Santos Pizzo
Book in Box