Case Study: Twin Creek Media achieves 74× ROI and $3M in revenue with WhatConverts

How Twin Creek Media Used WhatConverts to Drive a 74× ROI

Twin Creek Media, an agency serving a construction client in the industrial/manufacturing space, needed a better way to attribute leads and prove ROI. After GA4 created blind spots around form fills, phone calls, and lead quality, the team turned to WhatConverts to track the conversions that actually mattered.

Using WhatConverts for full-funnel attribution, lead qualification, sales accountability, and Google Ads optimization, Twin Creek Media was able to feed high-quality conversions back into ad platforms and identify which campaigns, keywords, and channels drove revenue. The result was a $10K campaign that generated over $3M in project revenue, delivering a 74x ROI and a 500% increase in web traffic.

Twin Creek Media