Case Study: Repeat Digital Achieves 28X ROI with WhatConverts

Agency Untangles Attribution Knot, Scales Client to $1M

Repeat Digital, an agency working for client Navitas Safety in the industrial/manufacturing space, faced a difficult attribution challenge as they scaled lead generation across multiple marketing channels. With PPC, email, organic social, partnerships, and other campaigns running at once, they needed a way to accurately track which efforts were driving quality leads and justify increasing media spend. They used WhatConverts to help solve this tracking and attribution problem.

Using WhatConverts, Repeat Digital was able to attribute leads to specific campaigns, keywords, and channels, analyze lead quality through call recordings and transcriptions, and optimize spend across five PPC channels. The result was 28X ROI, more than £1 million in revenue from a £35,000 budget, a 239% increase in goal completions, and a 12X increase in paid media spend with plans to scale even further.

Repeat Digital