Case Study: EngNet achieves 27X ROI and 38% annual growth with WhatConverts

Agency Earns 27X ROI & 38% Yearly Growth Using WhatConverts

EngNet, an engineering-focused digital marketing agency, worked with a specialty metal supplier that was struggling after industry shifts, declining lead volume, and disappointing experiences with past agencies. To rebuild trust in online marketing and prove the value of Google Ads, EngNet turned to WhatConverts to better understand lead quality, attribution, and return on investment.

Using WhatConverts, EngNet tracked phone and form leads back to specific campaigns, ads, and keywords, identified high-value leads, and optimized spend toward the best-performing assets. Over time, the strategy delivered major measurable results for the client, including 38% annual growth over 8 years, a 27X return on investment, and 15X more quality leads per year.

EngNet