Case Study: Appen enables precise route-finding and landmark navigation in Poland's national parks with what3words

Trekking Poland’s national parks with what3words and Appen

Appen produces online maps and printed guides for trekking in Poland’s national parks, but users frequently had trouble finding exact locations because many trailheads and landmarks lack reliable street addresses. The lack of precise, easy-to-share location information meant people often got lost or spent time searching for meeting points.

To solve this, Appen integrated what3words, assigning a unique 3‑word address to every 3 m x 3 m square along routes and at landmarks. The result: trekkers can plan and navigate to exact points using 3‑word addresses, and use apps like PocketEarth and what3words offline to reach destinations reliably even without a data connection.

Appen