Case Study: DataCapable achieves faster, more accurate incident response from social media with what3words

Social datamining platform DataCapable integrates what3words

DataCapable is a social datamining company whose flagship product, UtiliSocial, detects and visualizes real‑time social media reports to help utilities, emergency services and local government respond faster. A persistent challenge is location: street addresses are often inaccurate or nonexistent and raw GPS coordinates, while precise, are prone to transcription errors, causing delays and operational risk.

To solve this DataCapable integrated what3words, converting GPS coordinates into unique, easy‑to‑communicate three‑word addresses that work offline and include built‑in error detection. The w3w addresses are pinned on UtiliSocial’s maps, improving situational awareness and response—used by customers like Seattle City Light and emergency organizations such as the UNDP and Santa Clara Fire Department—resulting in faster, more accurate reporting and coordination.

DataCapable