what3words
218 Case Studies
A what3words Case Study
what3words provides a simple, precise addressing system that divides the world into 3m x 3m squares and gives each one a unique three-word label. This solves a critical problem in many regions where traditional addressing is poor or non-existent—most notably in South Africa’s townships—where Iyeza Express bike couriers struggled with ever-changing landmarks and unreliable maps while trying to deliver essential medicines to patients at home.
By adopting the native what3words app, Iyeza Express can pinpoint each customer’s exact doorstep, save locations for repeat deliveries, and plot shorter, more reliable routes between drop-offs. The result is faster, more efficient deliveries, fewer missed medicines, lower operating costs and dependable access to care for people who would otherwise be effectively off the map.