Case Study: MeathHeritage makes 3,000+ heritage sites easy to find with what3words

Irish tourism guides adopt 3 word addresses

what3words partnered with Irish publishers The Southern Star and MeathHeritage to solve a common tourism problem: visitors getting lost trying to find off‑the‑beaten‑track attractions. The Southern Star’s “50 things to see & do” guides in County Cork feature many remote sites, while MeathHeritage maintains a database of over 3,000 rural monuments and heritage locations—many poorly mapped—making accurate, user‑friendly directions essential.

Both organisations integrated what3words’ 3‑word addresses into their print and online guides so users can type a simple, memorable address into the free what3words app or compatible apps (Navmii, Pocket Earth, Google Maps) and arrive exactly where they intend. The result is clearer, error‑resistant wayfinding—working offline and in multiple languages—so visitors and locals can reliably reach hidden attractions, advertisers and heritage sites.

MeathHeritage