Case Study: Ulaanbaatar Passport helps people discover Ulaanbaatar nightlife with what3words

Discovering Mongolia’s nightlife with what3words and Ulaanbaatar Passport

Ulaanbaatar Passport helps locals discover cafes, bars, and restaurants across Mongolia’s capital, but Ulaanbaatar’s difficult-to-navigate streets, lack of consistent numbering, and landmark-based directions made it hard for people to find venues, especially at night. what3words was brought in to improve wayfinding, using its 3 word address system to help guide users to exact locations.

With what3words, every listing in Ulaanbaatar Passport now includes a 3 word address accurate to 3m x 3m, directing people straight to each venue’s entrance. The result is a smoother nightlife experience in sub-zero temperatures and more people exploring the city, giving local businesses a boost through easier access and better discovery.

Ulaanbaatar Passport