what3words
218 Case Studies
A what3words Case Study
iStore, the sole distributor of Apple products in sub-Saharan Africa, faced delivery challenges in South Africa due to duplicated suburb names and broad postal codes that made accurate online addressing difficult. As a result, courier drivers struggled to complete timely deliveries, and customers waiting for high-end items wanted a more reliable way to ensure their orders arrived safely.
To solve this, iStore implemented what3words’ 3 word addresses on myistore.co.za, allowing customers to enter the precise delivery location at checkout, such as a front door or side entrance. With what3words, iStore improved delivery accuracy and security, helping products arrive on time and giving customers greater peace of mind.