Case Study: Parcelly achieves faster, more reliable click & collect with what3words

Click & collect made easier with what3words and Parcelly

Parcelly, a mobile app-based click & collect service with a network of collection points across the UK, needed a better way for customers and delivery drivers to find collection locations quickly and accurately. Using what3words, Parcelly addressed problems with missed deliveries, hard-to-find locations, and address errors by making collection points easier to identify than with traditional street addresses.

what3words integrated 3 word addresses into Parcelly’s service, with autosuggest to reduce mistakes and pinpoint locations to 3m x 3m. The result was faster checkout for customers, first-time location success for couriers, less time wasted searching, and more efficient route planning and last-mile delivery.

Parcelly

Sebastian Steinhauser

CEO & Founder