Case Study: Milagros achieves global growth and faster product development with WGSN

A WGSN Case Study

Preview of the Milagros Case Study

Milagros - Customer Case Study

Milagros is a Hong Kong–based apparel and accessories manufacturer serving the accessible luxury market that has transformed into a multi-category, full-service producer with longstanding client relationships. Facing the need to stay ahead of emerging product and consumer trends, understand multicultural clients, and scale into new channels while cutting time and travel costs, Milagros turned to WGSN after more than a decade of partnership.

Using WGSN’s trend forecasts, local consumer insight, image library and trade-show/fabric/color reports — plus a responsive Hong Kong client‑servicing team — Milagros accelerated product direction and strategy, created twice‑yearly fabric trend books, expanded into business incubation and e‑commerce partnerships, saved travel and sourcing expenses, and reclaimed weeks of research time to focus on growth.


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Milagros

Camellia Chan

Director & General Manager, Sales & Production Management


WGSN

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