Case Study: Maria Galland boosts ecommerce revenue with WFMA Marketing Agency

A WFMA Case Study

Preview of the Maria Galland Case Study

Maria Galland - Customer Case Study

Maria Galland, the skincare brand founded in 1962, partnered with WFMA to support digital transformation and strengthen its omnichannel marketing presence. The goal was to build a long-term digital strategy that could increase brand awareness, improve partnerships, and drive online sales.

WFMA delivered a full e-commerce and digital marketing strategy, including store and marketing audits, email automation, blog and social posting guidelines, and display advertising with retargeting and lookalike audiences. The results were strong: in the first quarter, revenue rose 118%, transactions increased 109%, and conversion rate improved 108%, while email marketing drove 30% of ecommerce revenue and returned customer revenue grew 224% year over year in the first month.


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