Case Study: Marek Brothers Construction achieves real-time, company-wide sales visibility and faster bid creation with Western Computer (Dynamics 365 Sales)

Marek Brothers Construction Generates Real-time Sales Performance Data and Provides Access Across Corporate and Branch Offices

Marek Brothers Construction, an 82‑year‑old specialty contractor with seven branch locations and multiple service lines, faced fragmented sales data stored across Excel, SharePoint, Outlook and its ERP, leaving executives without consolidated KPIs and branch teams unable to share customer, opportunity and bid information. To solve this, Marek partnered with Western Computer to deploy Dynamics 365 Sales in the cloud as a centralized CRM platform.

Western Computer customized Dynamics 365 Sales with construction‑specific entities and scope/budget workflows, used an Agile approach, and trained 180 end users in a branch‑by‑branch rollout. As a result, executives receive a weekly real‑time sales dashboard, staff have a 360° view of accounts and bids across all locations, branches now collaborate on shared customers, and Marek can respond faster to RFPs — tangible benefits delivered by Western Computer’s implementation and training.

Marek Brothers Construction

Dennis Yanowski

CRM Project Executive Sponsor