Case Study: YouCaring cuts fraud ninefold and boosts Net Promoter Score 36% with WePay

YouCaring Improved Customer Service While Fighting Fraud with WePay

YouCaring is a leader in free online fundraising, pioneered as Compassionate Crowdfunding to help people raise money for medical expenses, tuition, funerals and other life events. Because it charges no platform fees and relies on optional donor tips, the platform needed to support rapid, often viral fundraising spikes without triggering fraud filters, reserves or frozen funds in the critical first 48 hours, while also giving first-time organizers fast, clear payment support.

YouCaring chose WePay as its preferred payments partner for a customizable checkout, tailored fraud monitoring (with WePay assuming chargeback risk), integrated Zendesk support and a dedicated account manager. As a result response time fell by 50%, net promoter score rose more than 36%, and fraud losses dropped to more than nine times lower than the industry average — all without raising reserves or hurting the donor experience.

YouCaring

Dan Saper

President