Case Study: Ciena achieves scalable global localization and cultural adaptation with Welocalize

Supporting Ciena on the Global Journey with Translation, Transcription and Interpretation Services

Ciena, a network strategy and technology company that supports more than 1,300 of the world’s largest networks, needed to globalize large volumes of diverse content—marketing datasheets, digital assets, legal/compliance documentation and in‑depth e‑learning—beyond the capacity of its internal localization team. Since 2011 Welocalize has been Ciena’s go‑to partner, supplying translation, transcription, interpretation and multimedia localization services to meet those peaks in demand.

Welocalize deployed a dedicated team that integrates with Ciena’s translation management system and manages projects (including up to 10‑language programs) across languages such as Korean, Japanese, Russian, French, German, Arabic and Spanish. The engagement delivered rapid scalability, consistent brand and cultural adaptation, end‑to‑end coverage for legal, marketing and e‑learning content (including voiceover and simultaneous interpretation), and a long‑term trusted partnership that enables Ciena to deliver localized materials across the whole business.

Ciena

Julio Leal

Head of Localization