Case Study: Mouser Electronics achieves faster marketing translation with Welocalize

Accelerating Marketing Translation for Mouser Electronics

Mouser Electronics, a global distributor of electronic components, was struggling with slow, manual marketing translation workflows that delayed global campaign launches across 19 languages. The company partnered with Welocalize and its AI-enabled OPAL-Marketing solution to address long production cycles, limited project visibility, and heavy reliance on design resources.

Welocalize implemented automated workflows, marketing tool integrations, and translation memory to streamline localization and improve budget tracking. As a result, Mouser Electronics cut translation time from 3 weeks to 6 days, reduced dependence on the design team by 50%, achieved cost savings, and improved translation quality through in-context review.

Mouser Electronics

Aimee Smith

Marketing Automation Manager