Case Study: LP Fitness achieves thriving growth and streamlined member management with WellnessLiving

WellnessLiving Transforms LP Fitness into a Well-Managed and Thriving Business

LP Fitness, a hybrid gym in Lincoln, Nebraska owned by Liza Mendoza-House, was growing beyond spreadsheets and manual texting but needed a better way to manage memberships, class bookings, and client communication. Liza chose WellnessLiving as her first software provider, using it to replace Excel-based tracking and simplify operations while supporting both in-person and online fitness services.

With WellnessLiving’s all-in-one platform, LP Fitness added recurring memberships, automated payments, online booking, email marketing, branded app access, virtual classes, and advanced reporting. The results were strong: from May 24 to Aug. 1, 2022, 183 challenge participants led to 98% converting into full-time memberships, and Liza reported increased profits, better organization, and weekly growth.

LP Fitness

Liza Mendoza-House

Owner and Head Coach