Case Study: Natural Selection CrossFit achieves streamlined operations and growth with WellnessLiving

WellnessLiving Helps Natural Selection CrossFit Thrive as a Functional Fitness Hub

Natural Selection CrossFit, led by Leo Barillas, needed a better way to manage the demands of a functional fitness gym while balancing growth and personal time. After transitioning from a military career, Leo faced the challenge of running the business like a business, especially through the pressures of the COVID-19 pandemic. He turned to WellnessLiving’s all-in-one business management software to simplify operations.

With WellnessLiving, Natural Selection CrossFit streamlined daily tasks through an intuitive, easy-to-use platform and received responsive customer support when issues arose. The result was more control over Leo’s time, smoother operations, and renewed focus on expansion, including plans to grow into a 15,000 sq ft wellness center.

Natural Selection CrossFit

Leo Barillas

Co-Founder