Case Study: SWEAT Fitness Center achieves virtual expansion and on-demand classes with WellnessLiving

Sweat Fitness Center - Customer Case Study

SWEAT Fitness Center is a family-run studio in Stockton, California, founded by Rodger and Lakiesha Williams with their sons. When COVID-19 shuttered in-person classes, the team faced the challenge of quickly pivoting to a virtual model while keeping members engaged and even delivering heavy equipment like spin bikes to participants' homes.

They used WellnessLiving’s automated marketing and booking tools to notify members and manage signups, adopted Zoom for livestreaming (with WellnessLiving’s setup guides), and sent last-minute texts to ensure attendance. After troubleshooting audio and workflow issues, SWEAT now runs 15 weekly online classes, plans to keep livestreaming alongside in-studio sessions, and is leveraging upcoming Zoom integration and on-demand video to expand reach and revenue.

Sweat Fitness Center

Rodger Williams

Co-Owner