Case Study: Calgary Hot Yoga doubles online sales share to 60% and slashes software costs with WellnessLiving

From Wary to Ecstatic – Calgary Hot Yoga’s Transition from MindBody to WellnessLiving

Calgary Hot Yoga, led by owner Craig Esau, was frustrated by the complexity, dwindling support and a steep 25% price increase from their MindBody software, which made daily operations and data management difficult and costly. After researching alternatives and talking with other studio owners, Craig decided to switch to WellnessLiving to address usability, support and cost concerns.

The studio migrated to WellnessLiving, where support quickly resolved initial migration issues and staff found the interface much easier to use. The new platform’s app, online store, automated marketing and review/Google integration helped online revenue jump from about 30% to 60% of total income, reduced subscription costs, and provided ongoing tools (like rewards and automated campaigns) to drive further growth.

Calgary Hot Yoga

Craig Esau

Manager