Case Study: Stay Gold Fitness achieves profitable open gym hours with WellnessLiving

Essential Steps to Adding an Open Gym Model to Your Business

Stay Gold Fitness in Toronto wanted to add open gym hours as a new revenue stream while managing demand, safety, pricing, and access control. With WellnessLiving, the business used scheduling, booking, and point-of-sale tools to organize its open gym model alongside classes and training sessions.

WellnessLiving helped Stay Gold implement a system for monthly open gym memberships, automated booking, and access management tied to payment status. The result was a more streamlined, scalable process with only 8 bookable spots across 10 zones to prevent overcrowding, plus improved accountability, clearer rules, and better control over staffing and facility usage.

Stay Gold

Joel Tellier

Owner and Founder