Case Study: St Dominic’s Credit Union reaches younger members with MPCAS from Wellington IT

MPCAS help St Dominic Credit Union reach new demographic

St Dominic’s Credit Union worked with Wellington IT to introduce the Member Personal Current Account (MPCAS) solution as part of a wider strategy to stay relevant, improve its business model, and re-engage younger members who were drifting away after school. The credit union wanted to offer more choice, including a fully functioning current account and debit card, while maintaining its personal service.

Wellington IT delivered the MPCAS platform, enabling St Dominic’s Credit Union to offer current accounts through branch and online channels with low, transparent fees and Mastercard debit cards. The result was strong uptake and engagement: 65% of new current account holders were under 40, new current accounts rose 117% in March 2020 versus February, average debit card transactions increased by 91% over 12 months, and account openings grew a further 25% in 2021 compared with 2020.

St Dominic’s Credit Union

Patrick Lawlor

Chief Executive Officer