Case Study: Gurranabraher Credit Union boosts digital member experience with Wellington IT

Gurranabraher Credit Union boosts digital transactions 35% with Wellington IT

Gurranabraher Credit Union, a long-standing financial cooperative, faced the challenge of attracting new members and increasing loyalty. To achieve this, they needed to significantly improve their digital member experience. They partnered with vendor Wellington IT and utilized its core financial system to gain the technological capability needed for this strategic shift.

Wellington IT's solution provided Gurranabraher with vital data to predict member needs and offer proactive service. This included a new, responsive website with features like an online loan application. The results were substantial, including a 35% increase in online transactions and a 66% rise in debit card usage, demonstrating successful member adoption of the new digital offerings.

Gurranabraher Credit Union