Case Study: Bontgenoten sells 14,000 tickets in under an hour with Weeztix

Bontgenoten sells 14,000 tickets in under an hour with Weeztix

Bontgenoten, a Dutch summer festival, faced the challenge of creating a seamless, branded ticket purchase flow to match its distinct identity and handle extreme demand during rapid sell-out periods. They partnered with the ticketing vendor Weeztix to rebuild their infrastructure and integrate with other services for a custom solution.

The solution implemented by Weeztix involved processing orders, payments, and access control on the back-end while integrating with a custom front-end and a WhatsApp Shop for the pre-sale. This allowed 13,100 of the 14,000 tickets to be sold directly inside WhatsApp. The result was 14,000 tickets sold in under an hour with no technical issues and a 181% increase in the registration-to-conversion rate for Weeztix.

Bontgenoten