Case Study: Akeneo accelerates sales cycles with Weet

How The Akeneo Team Uses Weet For Client Communication

Akeneo, a product information management company, wanted a better way to help prospects retain the key points from sales presentations. Sales Director Emeric Kola and his team struggled to keep the connection with clients between meetings, especially remotely, and sometimes lost deals when prospects didn’t fully understand their competitive advantage.

To solve this, Akeneo adopted Weet for asynchronous video prospecting and internal communication, using it to summarize key messages, follow up after meetings, and share product feature explanations and reports. With Weet, the team reduced the number of client meetings, accelerated the sales cycle by 2–3 weeks, increased closed deals, and maintained a more human connection with clients while positioning Akeneo as an innovator.

Akeneo

Emeric

Sales Director