Case Study: O’Neill’s Auto Body increases web traffic and leads with WebTek

O’Neill’s Auto Body increases web traffic 234% with WebTek

O’Neill’s Auto Body, an auto body shop in Pennsylvania, sought to increase its regional presence and generate leads. A primary challenge was that auto body work is not an impulse purchase; customers only need these services after an incident. They partnered with WebTek to build a memorable brand that would engage drivers meaningfully until the moment they needed repair.

WebTek created an integrated marketing plan focused on content marketing, display advertising, and social media to build brand impressions and drive leads for elective services. The solution involved creating valuable blog and video content that also positioned O’Neill's as the right choice for emergency repairs. This strategy resulted in a 234% increase in web traffic, a 594% increase in trackable leads, and generated 88 leads for detailing packages.

O’Neill’s Auto Body