Case Study: Three Key Years boosts awareness and reach with WebSight Design

Three Key Years reaches 1.5M monthly impressions with WebSight Design, Inc.

WebSight Design, Inc. (WSD) was engaged by the non-profit awareness campaign Three Key Years (TKYs) to help it deliver its crucial message about early childhood brain development to a massive online audience of parents, educators, and community leaders. The challenge was to effectively grow the campaign's digital presence and reach millions with its educational content.

The solution implemented by WebSight Design included developing and managing robust digital advertising and social media strategies, specifically for display ads, native ads, and Instagram content. The results were significant, with the ad campaigns achieving monthly averages of 1.5 million impressions and 2,700 clicks. Furthermore, an initial series of just 11 Instagram Reels garnered over 30,000 views, successfully launching the campaign's growth on the platform.