Case Study: International Storytelling Center boosts online sales with WebSell

International Storytelling Center boosts online revenue 16% with WebSell

The International Storytelling Center, a nonprofit organization, faced the challenge of managing a webstore that was not integrated with their existing Cash Register Express POS system. This lack of integration created a significant burden of manual data entry for their multi-tasking staff, leading them to consider shutting down their online operations. They needed an ecommerce solution from a vendor like WebSell that could integrate seamlessly with their current POS to automate these processes.

WebSell implemented its integrated ecommerce platform, which connected directly with the Center's Cash Register Express system. This solution automated data entry, eliminated manual tasks, and provided a new, responsive webstore. As a result, the International Storytelling Center saw a 50% increase in site visits, a 57% increase in online orders, and a 16% increase in monthly sales, allowing staff to focus on delivering better customer experiences.

International Storytelling Center