Case Study: Peninsula Homes achieves more high-quality custom home enquiries with WebRefresh

Peninsula Homes boosts Google Search Traffic by 510% with WebRefresh

Peninsula Homes, a premium custom home builder, faced the challenge of generating unqualified leads despite having an online portfolio. Their website had poor local visibility and was not attracting their ideal high-budget clientele. The vendor, WebRefresh, was engaged to implement a local SEO strategy to address this.

WebRefresh shifted the strategy to focus on high-intent keywords, building dedicated location pages for target suburbs and optimizing the portfolio for specific design styles. This solution resulted in a 510% increase in Google Search traffic and top rankings for numerous high-value keywords. WebRefresh successfully transformed lead quality, leading to a significant increase in enquiries for high-budget projects.

Peninsula Homes