WebRefresh
15 Case Studies
A WebRefresh Case Study
Little Posy Co, a Perth-based e-commerce flower store, was struggling with declining sales and intense competition from larger national brands for high-value search terms like "flower delivery Perth." Their challenge included technical SEO issues and difficulty maintaining search rankings. They partnered with WebRefresh for an e-commerce SEO service to address these problems.
WebRefresh implemented a comprehensive solution involving strategic content optimization, foundational SEO fixes, site speed improvements, and a local SEO strategy. This approach resulted in a 22% month-on-month sales increase from organic search, a 78% increase in gift orders, and significant improvements in keyword rankings, including achieving the #1 position for "flower and gift delivery Perth." WebRefresh successfully helped the customer compete against and win against national competitors.