Case Study: Johnco drives eCommerce growth with Webqem

Johnco drives 1275% revenue growth with Webqem

webqem partnered with Johnco, a toy business expanding into wholesale, to address challenges stemming from fragmented digital systems. The company needed a unified eCommerce platform to serve both retail and B2B customers, improve user experience, and integrate backend operations for greater efficiency.

The solution centered on implementing Shopify Plus as a scalable platform, integrated with Cin7 for inventory and dotdigital for marketing automation. This created a single, data-driven ecosystem for Johnco. webqem's work delivered spectacular results, including a 1275% revenue increase for the wholesale division and a 175% boost in retail transactions, alongside massive growth in traffic and conversion rates.

Johnco