WebPower
4 Case Studies
A WebPower Case Study
French Girl, a Washington-based manufacturer of natural beauty products, approached WebPower seeking to increase brand awareness. The challenge was to improve their performance in search engine results for the specific keywords their target audience was using, requiring a combination of website optimization and strategic keyword placement to satisfy both Google algorithms and user experience.
WebPower provided on-page SEO services, improving content through better titles and keyword placements, and supplied detailed blog outlines to incorporate relevant buyer keywords. The implementation of these proprietary strategies led to a significant 36.68% decrease in bounce rate, a 6% increase in new users, and a 36% increase in conversion rate. As a result, qualified organic traffic now contributes over 50% of their total online revenue.