Case Study: Ocean City, New Jersey achieves a revitalized, mobile-friendly website and major traffic and engagement gains with WebpageFX

Ocean City New Jersey - Customer Case Study

WebpageFX redesigned the website for Ocean City, New Jersey, a beloved family beach resort. The goal was to refresh the site with a fresh, family-focused yet sophisticated look that better showcased things to do, upcoming events, local businesses and real estate, while also addressing heavy mobile traffic.

The team delivered a full design and development overhaul including a custom Google map to promote downtown and boardwalk businesses, a mobile-friendly site focused on Where to Stay, Things to Do, Where to Shop and Places to Eat, and event promotion assets (landing pages, banners, posters). The work produced measurable gains across key metrics—+87%, +129%, +41%, +40%—with one metric down 11%, reflecting stronger engagement and improved mobile usability.

Ocean City New Jersey