Case Study: Olympia Sports achieves modern, scalable omnichannel ecommerce and higher mobile conversions with WebLinc

Olympia Sports - Customer Case Study

Olympia Sports, a national sporting goods retailer with 200+ stores, returned to ecommerce after a five-year absence and needed a modern, scalable cloud platform that could replicate its high-touch in-store experience online. The company sought a solution that supported mobile-first design, robust content management, powerful search, easy promotions and minimal reliance on IT to avoid the limitations of disparate systems.

Olympia chose Workarea for its flexible, admin-friendly platform and omnichannel features. The responsive site and Learning Search improved mobile engagement and conversions, the built-in CMS and scheduling tools sped up campaigns and promotions, and rules-based discounts, loyalty integration and e-gift functionality brought in-store experiences online — freeing the ecommerce team to focus on growth while improving customer experience and operational efficiency.

Olympia Sports

Rachael Gelowtski

Director MIS & Ecommerce