Case Study: Pacific Funds gains site control and faster publishing with Webflow

Moving from an existing CMS and finding Webflow

Pacific Funds moved from its existing CMS because the team wanted more control over its website and a better customer experience. The finance company also needed to improve mobile usability, simplify duplicated and outdated content, refresh branding, and work around limited development resources.

Pacific Funds built its new site in Webflow, working with the Webflow Enterprise team and Finsweet to meet security, procurement, and functionality needs. The team published a working version of the entire website in less than two weeks without compromising the original designs, and later added personalized content based on a visitor’s selected role. With Webflow, Pacific Funds can make changes faster, stay closer to its vision, and pursue new content projects such as a podcast.

Pacific Funds

Karen Yue

Director of Digital Marketing Technology