Case Study: LegalShield boosts conversions and speeds publishing with Webflow

LegalShield boosts conversions by 12 points with Webflow

Legalshield, a provider of legal and identity services, faced engineering bottlenecks, slow website updates, and an inability to effectively test or localize content. Their marketing site, built on a mix of Drupal, HubSpot, and WordPress, limited their agility and required developer involvement for even minor changes.

By migrating to Webflow Enterprise and utilizing Webflow Optimize, LegalShield empowered marketing and design teams to publish and experiment independently. The solution eliminated developer handoffs for content, enabled A/B testing, and streamlined localization across three languages. Results include a 12-point increase in conversion, content publishing that is six times faster, and a 76% improvement in performance variance, allowing engineers to focus on core product development.

LegalShield