Case Study: Vanta achieves 120% more web conversions with Webflow Enterprise

How Vanta is pioneering trust management with Webflow Enterprise

Vanta, a trust management platform in the security industry, needed a future-proof web platform as it expanded beyond SOC 2 into a multi-product, multi-segment business. The company wanted more flexibility, stronger collaboration, and more granular permissions so multiple teams could contribute to the website safely. To support its rebrand and faster content plans, Vanta upgraded to Webflow Enterprise.

With Webflow and support from partner agencies 8020 and Finsweet, Vanta rebuilt its site, including redesigns and reskins of every page, in about 30 days from dev kickoff to launch. The new platform helped the team launch a new brand in 3 months, build a SOC 2 content hub with over 40 articles in two weeks, and create an ISO 27001 collection in just two days. Since launch, Vanta has seen a 120% increase in web conversions, a 43% increase in non-branded traffic, and 5x faster speed to market.

Vanta

Sarah Scharf

VP of Product and Corporate Marketing