Case Study: GolfPlan achieves simpler online insurance sales and claims reporting with WeBetter

A WeBetter Case Study

Preview of the GolfPlan Case Study

GolfPlan boosts mobile insurance sales with WeBetter as 65% of users come from mobile

GolfPlan, a specialized European insurance provider for golfers, faced the challenge of redesigning and expanding its digital activities to acquire new policyholders and streamline its online application process. The vendor, WeBetter, was tasked with refactoring this process, developing a mobile application for claims, and creating a system to collect leads for international expansion.

WeBetter implemented a clear mobile-first insurance configurator and developed an integrated client portal and mobile app for managing policies and reporting claims. They also automated a loyalty program and created an embeddable version of the configurator for e-commerce partners. As a result, GolfPlan increased its policyholder base and reduced administrative costs despite a difficult market. The vendor, WeBetter, successfully delivered a complex product that was made simple for users.


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