Webential
27 Case Studies
A Webential Case Study
Turbo Scaffolding, an Australian importer and distributor of scaffolding products, faced significant challenges in its digital transformation. The company needed a complete B2B and B2C solution but lacked the skilled in-house resources, faced high employment costs, and required a proficient and reliable partner for a long-term relationship. They approached Webential for a turn-key solution to overcome these hurdles and reach new business heights.
Webential provided a dedicated team that delivered a comprehensive solution including a visually appealing WordPress and WooCommerce website, a custom cloud-based ERP system integrated with Xero, and an iPad app for field operations. This was supported by a full digital marketing strategy encompassing SEO and Google Ads. The results were substantial, with Webential's work driving a 96% increase in traffic, a 166% rise in conversions, and an 85% growth in revenue for Turbo Scaffolding, solidifying their market position.