Case Study: Startup Campus achieves 28% higher average open rates with WebEngage

Startup Campus Sees A 28% Increase in Average Open Rates with WebEngage’s Journey Designer

Startup Campus, an EdTech startup in Indonesia, needed a better way to automate user communications, improve campaign delivery, and gain real-time insights to boost engagement and retention. To support personalized, omnichannel outreach for its learners, the team turned to WebEngage and its Startup Program, using WebEngage’s Journey Designer to manage more relevant email campaigns.

With WebEngage, Startup Campus implemented personalized campaigns, monitored engagement in real time, and analyzed marketing performance more effectively. The result was a 28% increase in average open rates and a 9.3% growth in unique clicks, showing measurable improvement in user engagement driven by WebEngage.

Startup Campus

Maryati Baharuddin

Founder & CEO